#NAMA Video: Mahesh Murthy & Tushar Vyas On Digital Advertising: Kickbacks, Niche Content, Payment Cycles
At MediaNama’s #NAMA conference, Tushar Vyas, General Partner (South Asia), GroupM and Mahesh Murthy, Founder of Pinstorm discuss the evolution of online advertising in India – changing in the mindset of advertisers, challenges regarding payments from agencies to publishers, monetization of niche content, social media marketing, mobile advertising, and a lot more. This session was [...]
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