Quotes about Digital Content

1. The recent explosion in India's social media landscape has added a dynamic angle to sports marketing, as we witnessed over 8 million fans following the IPL 2010 series live on YouTube earlier this year. We are thrilled to partner with ESPN-STAR Sports, who is keen to provide innovative digital content that is crowd-sourced and collaborative, and that's exactly how digital works.

   Sidharth Rao in ESPN’s Champions League T20 goes social with ‘Commentweeter’ by Webchutney

2. We are excited at the opportunity to help new, emerging media companies develop their businesses and grow the space. The entire Instamedia team has amazed us with their drive, creativity, and clarity, and we are confident that they will continue to create a large presence in the digital content ecosystem globally.

   Satyan Gajwani in Exclusive: InstaMedia (formerly Instablogs) gets strategic investment of $ 4 Million from Times Group

3. As per the recent FICCI reports, the illegal music industry in the country is ten times the size of the legal music industry. One of the critical steps towards reducing piracy is to make consistent access to legal digital content available. That is what we hope to achieve with Flyte.

   Sameer Nigam in Flyte’s Initiative On World IP Day, Rolls Out A Music Anthem