MTV

About MTV

MTV (Music Television) is an American cable television network based in New York City. Launched on August 1, 1981, the original purpose of the channel was to show music videos. Today, MTV broadcasts a variety of pop culture, youth culture, music videos and reality television shows aimed at older adolescents and young adults.

Since its premiere, MTV has revolutionized the music industry. Slogans such as "I want my MTV" became embedded in public thought, the concept of the VJ (video jockey) was popularized, the idea of a dedicated video-based outlet for music was introduced, and both artists and fans found a central location for music events, news, and promotion. MTV has also been referenced countless times by musicians, other TV channels and shows, films and books.

MTV has spawned a handful of sister channels in the U.S. and dozens of affiliated international channels around the world. MTV's moral influence on young people, including examples of censorship and social activism on the channel, has been the subject of debate for years. MTV's choice to focus on non-music programming has also been contested relentlessly, demonstrating the channel's continued impact on popular culture.

Related Entities

Bid on 20 Bats Autographed by Sachin on eBay India
4 articles also mentioned Viacom

What’s On India Launches TV Guide Channel
3 articles also mentioned Sony

Bid on 20 Bats Autographed by Sachin on eBay India
2 articles also mentioned Sachin Tendulkar

Quotes about MTV

“ MTVDesi was canceled despite lots of the same hype DesiHits has. ”
Mira Kamdar in From South Asia to iTunes
“ We are thrilled about our association withshow. Vodafone MTV Splitsvilla is undoubtedly one of the most sought afteryouth shows today and we take pride in providing the world its latest updates.We have always strived to provide relevant information in innovative formats toour large youth subscriber base and the association with Vodafone MTVSplitsvilla is a continuation of this commitment. We are optimistic of a greatresponse from our users! ”
Rishi Khiani in The Twisted Tale of love is Back! Catch all the action of Vodafone ...

Mentioned In 9 Articles
Twitter adoption: Indian companies close to zilch !

Explore Article India Business Blog (Mar 8 2010)

Did you know that MSN India has the most active company Twitter account, while MTV is the most followed brand. This is what iffort survey – Indian Companies on Twitter: A Usage Study... (Read Full Article)

Comment on Article Mentions: Arun Prabhudesai MSN India MTV
Last Day To Register For WATBlog Panel (Mumbai) | WATBlog.com ...

Explore Article WATBlog.com (Dec 19 2009)

...stry during which he has built expertise in meeting the interactive marketing needs of MNCs such as MTV, Pfizer, Merrill Lynch and large agencies in US and Europe. Vivek regularly speaks at global events... (Read Full Article)

Comment on Article Mentions: Mauj Telecom Komli NMIMS College
Last Day To Register For WATBlog Panel (Mumbai) - Start Up Weekend ...

Explore Article Co Working San Jose (Dec 19 2009)

...stry during which he has built expertise in meeting the interactive marketing needs of MNCs such as MTV, Pfizer, Merrill Lynch and large agencies in US and Europe. Vivek regularly speaks at global events... (Read Full Article)

Comment on Article Mentions: Mauj Telecom Komli NMIMS College
Real CEO Sunil Lulla Steps Down

Explore Article contentSutra.com (Dec 2 2009)

... Brothers. He has also worked in senior roles at Sony (NYSE: SNE) Entertainment Television, JWT and MTV, among others. Real CEO Sunil Lulla Steps Down * Comments Comments (0) * Text Size: A A * Print Pri... (Read Full Article)

Comment on Article Mentions: MTV Times Global Broadcasting Turner Broadcasting
What's on India launches TV guide channel

Explore Article Reuters India (Dec 2 2009)

...le (names like Big TV, WWIL, Hathway) besides the TV channels themselves including Star, Sony, Zee, MTV, Viacom, Times Now, UTV, Discovery, 9X etc. -- Copyright 2008 VCCircle.com. All rights reserved. Th... (Read Full Article)

Comment on Article Mentions: MTV UTV Viacom
What’s On India Launches TV Guide Channel

Explore Article VCCircle (Nov 30 2009)

...le (names like Big TV, WWIL, Hathway) besides the TV channels themselves including Star, Sony, Zee, MTV, Viacom, Times Now, UTV, Discovery, 9X etc. Home » What’s On India Launches TV Guide Channel STARTU... (Read Full Article)

Comment on Article Mentions: MTV Wealth First Advisors DTH
Bid on 20 Bats Autographed by Sachin on eBay India

Explore Article PRWeb::The Online Visibility Company (Nov 18 2009)

...the Lokmat group. ibn18 also operates a joint venture with Viacom, called Viacom18 which houses the MTV, VH1 and Nickelodeon channels in India - as also Studio18, the Group’s filmed entertainment operati... (Read Full Article)

Comment on Article Mentions: Web18 Network18 MTV
Bid on 20 Bats Autographed by Sachin on eBay India

Explore Article news.yahoo.com (Nov 18 2009)

...the Lokmat group. ibn18 also operates a joint venture with Viacom, called Viacom18 which houses the MTV, VH1 and Nickelodeon channels in India - as also Studio18, the Group’s filmed entertainment operati... (Read Full Article)

Comment on Article Mentions: Web18 Network18 Sachin Tendulkar
Nonoba’s “Ning For Gaming Sites” To Power Indian Gaming Platform Zapak

Explore Article TechCrunch (Oct 5 2009) Gaming

... signed-up over 100 customers for its white-label offering including Kongregate, Minijuegos.com and MTV's Addicting Games. Nonoba’s “Ning For Gaming Sites” To Power Indian Gaming Platform Zapak * * *... (Read Full Article)

Comment on Article Mentions: Leena Rao MTV Zapak