1. 100 million broadband connections will make Internet the lead medium for brand building

    The third session of the IAMAI conference on Digital Marketing: Life after RoI, which discussed the ways of building a brand through internet, was moderated by Jaspreet Bindra, country manager, online service business, Microsoft India. The other members of the panel were Lloyd Mathias, marketing director, Motorola; Ashok Lalla, director, internet marketing, Taj Hotels, Resorts [...]
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