Rediffmail Adds Support For Orkut and Facebook; Jasmeet Singh Quits

Entities Mentioned

• Rediff
• Blackberry

1. There seems to have been a change in Rediff's (NSDQ: REDF) content strategy, from a creator of original content to an aggregator of sorts. Rediffmail has integrated news feeds from Orkut and Facebook with the stated objective being "to help users discover content on social networking platforms without actually visiting them."
   
   
   The release quotes Venki Nishtala, CTO, Rediff.com, as stating that email is becoming a dashboard of user activities. As Ashish noted, this is the battle for the starting point, which in this case could serve Rediff well considering their established userbase and that ... (Read Full Article)
   
   

   Related Articles

   • Lead India Campaign Overview; Mobile, Web and Social Network
   • also written by Cerius Shah
   • Eros Ties Up With Wal-Mart; Price Wars Hit Dvd/vcd Industry
   • also written by Cerius Shah
   • Mobile VAS Co Cellebrum Plans For IPO This Fiscal
   • also published in contentSutra.com
   • PubMatic Launches Benchmark Ad Network Pricing Index
   • also categorized in Social Networking
   • GoaFest 2008: ‘The high value idea is the future, it is a shared map of a new terrain’
   • also categorized in Social Networking

   • Mobile Tv: Mtnl To Launch On April 1, Report Projects $360 Million Market Worth In 2008
   • also written by Cerius Shah
   • IBM Creates Global Social Network to Advance Soa
   • also categorized in Social Networking
   • STAR India Ebeds Plus In Sony Ericsson Handsets
   • also published in contentSutra.com
   • Internet Penetration In India Is Lousy Says Report, CS Does A Study Of Its Own
   • also written by Cerius Shah
   • Why Indians Flock to Social Networks? Just for Friends
   • also categorized in Social Networking

Login to comment.