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Brewing Success: Café Coffee Day Is on a Roll

Knowledge@Wharton (Jun 26 2008)

Categories:
Markets: Bollywood, Gaming, Maps/Local, Mobile, Outsourcing, Social Networking, Telecom, Travel, Video
Financing: Acquisition, Funding
Other: Jobs, Reports

Quotes

  1. “ At that time, coffee drinking in India was limited to South Indian traditionalists, the intellectuals and the five-star coffee shop visitors. ”
  2. “ With the advent of cable television and growing consumerism, the urban youth in India were exposed to the lifestyles of youth across the world. ”
  3. “ Barista tried to be everything to everyone and ended up being nothing to anyone. ”
    By Harish Bijoor
  4. “ The acquisition is part of our strategy aimed at expanding our operations in markets with a high development rate and a high growth potential. We are delighted to enter the rapidly growing Indian market through Barista and Fresh & Honest. ”
    By Alberto Lavazza
  5. “ Starbucks is reviewing all options and evaluating how we can proceed related to our entry into one of the fastest-growing economies in the world. We remain excited about the great opportunities that India presents to Starbucks. ”
  6. “ The café space in India is opening up and newer players are entering the market and offering more options for consumers. ”
  7. “ Coffee Day has a tremendous advantage because it has its own plantations, procurement agents, curing works, etc.. ”
    By Naresh Malhotra
  8. “ Siddhartha has other interests that take up his time, and we have been insisting that he get a CEO soon. ”
    By Naresh Malhotra
  9. “ We have identified the burgeoning luxury tourism market as a suitable growth opportunity. ”
  10. “ Once we have our consumers hooked on to Bluetooth in our cafés, we can create a whole lot of excitement and energy around it, and make communities and build further on that. ”
    By Bidisha Nagaraj

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