BAG Launches Bollywood Site; Plans For Mobile

Entities Mentioned

• Nikhil Pahwa
• Bollywood Hungama
• Web18

1. Another portal from BAG Films: the broadcaster has launched a website for its entertainment news channel E24, reports Agencyfaqs. BAG Convergence also plans to launch mobile sites for their two portals - E24 and News24.
   
   
   The E24 site has a segment called "Showcase Yourself", where users can upload their photos, videos, and audio. However, there's nothing on how these profiles will reach "those who matter". Maybe one should expect a cross-media show to drive usage of the site. The site doesn't have much content yet - the download section just has a few film wallpapers. In terms ... (Read Full Article)
   
   

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