Need to reach rural Indian consumers? Think mobile advertising

Entities Mentioned

• Reliance World
• Reliance Industries Limited
• ZestADZ

1. Most of you are aware that India in the midst of mobile revolution. Mobile subscribers in India are growing at nearly 100% year on year and rural subscriber growth is taking lion’s share of it. Recently TRAI announced that India has reached 250 million subscriber targets much before scheduled time. This pace of growth is [...] (Read Full Article)
   
   

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