1. Flipkart’s Ashok Banerjee & TimesOfMoney’s Kunnal Sharma on E-Commerce Analytics

    Flipkart’s Ashok Banerjee & TimesOfMoney’s Kunnal Sharma on E-Commerce Analytics
    Speaking at a session on E-commerce analytics at Exchange4Media’s Pitch Analytics in Action conference, Ashok Banerjee, VP (Engineering and Supply Chain) at Flipkart said that analytics helps the companies in making trade-offs and offer a better service to customers. He said that segmentation of customers is key for e-commerce companies and companies should segment their [...]
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